Pricing Archives | Vistage Research Center Resource for Business Leadership, Coaching, and CEOs Thu, 03 Apr 2025 14:57:47 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 141323424 The CEO Pulse: Tariffs Resource Center /research-center/business-financials/economic-trends/20250321-the-ceo-pulse-tariffs-resource-center/?utm_source=rss&utm_medium=rss&utm_campaign=20250321-the-ceo-pulse-tariffs-resource-center /research-center/business-financials/economic-trends/20250321-the-ceo-pulse-tariffs-resource-center/#respond Fri, 21 Mar 2025 18:29:00 +0000 /research-center/?p=47063 Following the high of the 2024 election, the introduction of tariffs has deflated the optimism of CEOs of small and midsize businesses. Our latest research reveals that nearly 70% of CEOs expect negative impacts of changing tariff and trade policies,...

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]]> /research-center/business-financials/economic-trends/20250321-the-ceo-pulse-tariffs-resource-center/feed/ 0 47063 7 questions about pricing strategy with Casey Brown /research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/?utm_source=rss&utm_medium=rss&utm_campaign=20201027-7-questions-pricing-strategy /research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/#respond Thu, 27 Oct 2022 21:00:00 +0000 /research-center/?p=43535 The rising cost of everything is circular. Small and midsize businesses are impacted by inflationary pressures and, in turn, are also contributing to this as 67% of CEOs report plans to raise prices in the next 12 months according to...

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]]> /research-center/customer-engagement/product-pricing/20201027-7-questions-pricing-strategy/feed/ 0 43535 Strategic pricing when inflation crashes into recession /research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/?utm_source=rss&utm_medium=rss&utm_campaign=20220803-strategic-pricing-inflation-recession /research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/#respond Fri, 26 Aug 2022 21:30:00 +0000 /research-center/?p=41488 Download the webinar slides Inflation is impacting small and midsize businesses in a variety of ways. As a result, our research shows that 75% of CEOs plan to raise prices over the next 12 months. At the same time, record-setting...

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]]> /research-center/customer-engagement/product-pricing/20220803-strategic-pricing-inflation-recession/feed/ 0 41488 8 tips on how to inform customers of a price increase /research-center/business-financials/financial-management/20181206-how-to-inform-customers-price-increase/?utm_source=rss&utm_medium=rss&utm_campaign=20181206-how-to-inform-customers-price-increase /research-center/business-financials/financial-management/20181206-how-to-inform-customers-price-increase/#respond Mon, 03 Dec 2018 11:52:14 +0000 /research-center/?p=23586 Data from Vistage research confirms that tariffs are taking a toll on many vertical markets like wholesale trade, manufacturing and construction. Strategically, CEOs need to reconsider their supply chain and/or the reshoring of production. Tactically, tariffs are forcing CEOs to...

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]]> /research-center/business-financials/financial-management/20181206-how-to-inform-customers-price-increase/feed/ 0 23586 Types of Pricing Models: Pricing Strategies Explained /research-center/customer-engagement/product-pricing/the-price-is-right-5-pricing-models-explained/?utm_source=rss&utm_medium=rss&utm_campaign=the-price-is-right-5-pricing-models-explained /research-center/customer-engagement/product-pricing/the-price-is-right-5-pricing-models-explained/#comments Wed, 29 Feb 2012 02:33:15 +0000 https://blog.vistage.com/?p=9844 A pricing strategy is a process and method that’s used to determine a favorable cost of the goods and services you sell. It helps you identify the factors that influence an optimal price point that you can adjust as needed...

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